Varberg and all of Halland are well known for their “typical west coast” sandy beaches. In Varberg the coast changes from wide sandy beaches to rocky terrain that continues north into the Bohuslän archipelago and as far as the North Cape. Varberg is a charming and popular summer resort and many people from inland cities such as Borås are either moving to Varberg or holidaying there.
Varberg is located in a terrain of hills and plains. It is largely without trees and green areas, in its place are bald rocks and sand. The Swedish authoritative author and bishop Esaias Tegnér described it in 1826 as the least appealing place in Sweden, which has later been used in the marketing of Varberg. The sandy beaches are however very popular in the summer. Another main factor in Varberg is its natural surroundings. Just a 20 minute drive inland reveals a totally different landscape. Here you will be among an enchanting landscape: rolling hills with lakes and forests in contrast to the flatter coastal areas.

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